Our Founding & Certifications
This business was founded by two brothers syed Haider and syed Ali with a shared belief: That salt should be treated as nutrition, wellness, and responsibility not as a disposable commodity. What began as a desire to work with one of nature's purest minerals quickly became a commitment to protect the soil that gave it to us. Our edible salts meet the highest global standards and are certified Vegan, Halal, Kosher, GMP compliant, Non-GMO, and Gluten-Free. Every certification, every process, and every decision exists to ensure transparency, safety, and integrity — without compromise.
Our story begins where the earth gives its best. From deep within the Himalayan range, we source pure Himalayan salt that has remained naturally protected for millions of years. Carefully extracted and minimally processed, our salt preserves its natural mineral richness, making it suitable for both edible use and restorative bath and recovery rituals.
Beyond food, we extend this same care into wellness. Our pink Himalayan and Epsom bath salts are designed to support relaxation, recovery, and balance, transforming everyday routines into intentional moments of restoration.
Sustainability & Family Values
Sustainability is not a feature — it is a responsibility. All our packaging is biodegradable, recyclable, and completely plastic-free, developed with the belief that the earth is a partner, not a resource. Our products are non-animal tested, and our practices lean toward regeneration — giving back to the soil that continues to give us purity. As a family-led business, growth is never pursued at the cost of integrity. The brothers remain closely involved in protecting sourcing standards, materials, and methods, ensuring that what reaches you is salt in its most honest and natural form. We are here to place one of the purest salts on the map — not by taking from the earth, but by respecting it.
Image with text
Pair text with an image to focus on your chosen product, collection, or blog post. Add details on availability, style, or even provide a review.
At The Rites of Salt, we believe that wellness should extend beyond ourselves — and into our communities.
That's why we've partnered with FareShare through Work for Good to donate 25p from every order towards redistributing a hot meal to someone in need.
FareShare is the UK's biggest charity fighting hunger and food waste — taking surplus food that would otherwise go to waste and getting it to people who need it most.
So when you shop with us, you're not just investing in your own wellbeing — you're helping feed someone else too.
Together, we're turning everyday rituals into real change.